Vinyl sales continue to rise in 2023 in the US

Vinyl sales continue to rise in 2023 in the US

Apr 8, 2024

Vinyl Sales in 2023

The music industry continues to evolve, more adaptable and changing than ever. The US music sector reached new heights in 2023. Driven by strong expansion in both digital and physical formats, the sector saw remarkable growth of 7.7%, reaching a staggering $17.12 billion in sales at estimated retail value.

Based on the Recording Industry Association of America (RIAA) latest analysis of the domestic recorded music market


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Streaming Reigns Supreme:

Undoubtedly, the crown jewel of the industry remains streaming. Accounting for a commanding 84% of the market share, streaming platforms continued their meteoric rise, with paid subscriptions leading the charge. Paid streaming revenue surged by 10.6% year-over-year, surpassing the $10 billion mark, propelled by the increasing adoption of platforms like Spotify and Apple Music. The average number of paid subscriptions in the U.S. soared to 96.8 million, reflecting a significant uptick of 5.2 million from the previous year.


Physical Resurgence:

While streaming dominates the digital realm, the allure of physical formats continues to captivate music enthusiasts. In a surprising turn of events, Records sales experienced a 17th consecutive year of growth, defying industry expectations. This year has reassured experts that the vinyl market did not hit a natural plateau after surging during the pandemic, which caused a 108% increase in 2021. With revenue reaching $1.35 billion, vinyl's enduring appeal transcends generations, cementing its status as a cultural icon.

Taylor Swift's "Midnights," released in October last year, has emerged as the top-selling vinyl LP of the current year, having sold 251,000 copies in 2023 alone. Leading a distinguished top 10 list are other notable artists such as Lana Del Rey, the supergroup Boygenius, and Melanie Martinez. Additionally, household names in record stores like Fleetwood Mac, with their iconic album "Rumours," which has sold 103,000 copies this year, and Michael Jackson, also make appearances on the list.

In general, physical sales, including vinyl and CDs, witnessed a resurgence, with 81.7 million units sold in 2023. Despite the pervasive digitization of music consumption, the tangible experience offered by physical formats continues to resonate with a diverse audience.


Digital Evolution and Decline:

However, amidst the industry's triumphs, the digital landscape witnessed contrasting fortunes. Permanent downloads sustained a significant decline, with revenue plummeting by 12.2% to $434.1 million. The era of purchasing individual tracks and albums appears to be waning, as consumers gravitate towards the convenience and accessibility of streaming services.

As the industry navigates the complexities of a rapidly evolving digital landscape, the resilience demonstrated in 2023 provides a beacon of hope for the future. Streaming's dominance, coupled with vinyl's enduring resurgence, underscores the industry's ability to adapt and thrive in the face of adversity.

With innovation and creativity at its core, the U.S. recorded music industry stands poised to conquer new frontiers, captivating audiences and shaping cultural landscapes for generations to come.

To take part in this record revolution discover our catalog.