Very good news for the vinyl market, which after being overtaken by the CD market for a long time, takes in the lead again.
This is what the Recording Industry Association of America (RIAA) revealed in its annual report. In 2022, no less than 44 million vinyl records were sold in the United States, against 33 million CDs. If the revenues generated by vinyl in the US are up for the 16th consecutive year, it is a first in 35 years.
The revenues speak for themselves: in 2022, vinyl sales generated 1.2 billion dollars, compared to 483 million for CDs. Almost triple!
This upheaval could be explained by a change in the strategies of record companies, during the pandemic. Vinyl was then rethought as a new way to reach the fans, confined to their homes.
In France too, vinyl is on the rise
If the CD maintains its first place in Europe and in France, a report by the Syndicat National de l'Edition Phonographique (SNEP) reveals that the sale of vinyl has increased by 13% in France in 2022, compared to 2021. Among the buyers, 51% are under 35 years old.
Vinyl does not predominate in France as much as in the United States, but it has become particularly popular in recent years, especially among young consumers.
A fly in the ointment
Alongside CD, streaming has been a formidable competitor to vinyl in recent years. It generates 84% of the music industry's income, i.e. 13.3 billion dollars.
The problem is that this money does not benefit the artists at all. On average, Spotify pays $0.003 - $0.005 per stream, which is a considerable effort and notoriety to be able to make money.
Vinyl is on the contrary much more profitable. On average, the sale of a record brings 7$ to the artist, which is almost 2000 times more than for a stream.
Vinyl is thus more profitable, and arouses more and more interest today.
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