The warped chimes to Ride Or Die’s introduction “Iscream Bomb” are more than just coincidence or a random idea plucked from the air. New York’s Heartsrevolution – guitarist and keyboardist Ben Pollock and vocalist Leyla ‘Lo’ Safai – travel between tour dates in an ice cream van, every inch of it covered in Swarovski crystals, including some passed on to them from Michael Jackson’s estate following his death. As well as selling merchandise and popsicles – naturally – from the “Pop He(art) Truck”, it’s passengers can include stuffed animals which are then hung for a project called “Street He(art)”. So far there are over 2000 hanging in cities including NYC and Tokyo, which act as metaphors for childhood dreams. And it’s with this edgy take on playfulness that Heartsrevolution’s debut LP is presented.
Non-cellophane album : original pressing.
Bar code sticker is directly on the disc.
Kitsuné’s philosophy has always been singling out the up and coming talents about to break through in music, always on the lookout for promising bands and producers. The Parisian Label first started its music activity by releasing singles of promising bands and commissioning remixes for each release by no less talented producers and DJs.
In 2015, Kitsuné dared to go further down the innovation and musical curation path with the launch of its on-going playlist New, Hot & Fresh, showcasing hand-picked curation of international emerging and upcoming artists.
If there is a Kitsuné sound, then it’s an incredibly diverse one, led by the passion for talent-scouting.